Mobile Web Surge Continues
HELSINKI -Internet browser company Opera Software said on Wednesday, Global mobile data traffic continued to surge in October, growing at the fastest pace in seven months.
Data traffic through Opera’s mobile browser—which packages up to 90 percent of the data to save network bandwidth—rose 16 percent in October from September, the company said. Since 2007 introduction of Apple’s iPhone, Tech-savvy consumers have used cellphones to access Internet on the go, causing the mobile Internet market to boom. “The iPhone has opened the eyes of operators for revenue potential of Web browsers and I think Google has done the same.”
Wireless operators are eager to increase revenue from Internet browsing and the social networking boom as revenue from traditional voice calls is falling, but they are noticing an increase in congested networks. This is advantageous to browsers like Opera, which use proxy servers to package data and send only a small amount through wireless networks.”There is a rapidly growing trend on the market toward proxy-based browsers,” Randy Cavaiani, vice president for marketing and business development at browser firm Novarra, said in a recent interview.